The Complete Content Marketing Master Class Course

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528 Enrolled
5 Hours
$11.99$48.00
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57 Lessons (5h)

  • Introduction
  • Content Marketing Basics
  • Define Your Brand & Purpose
  • Define Your Target Audience
  • Come Up with Great Content Ideas
  • Content Marketing Formats
  • Create Amazing Content
  • Publish Your Content
  • Content Marketing Funnels
  • Promote Your Content
  • Measuring Your Content Marketing Results
  • Conclusion

The Ultimate Guide for Beginner's to Start Creating Content That Engages Audiences & Sells

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John Shea

Instructor

Phil Ebiner started teaching online courses in 2012, and now has over 80,000 students on Udemy learning everything from photography to video making. He worked as a photographer at a private college a few years ago doing event coverage, marketing and advertising, and social media. Sam Shimizu-Jones has been taking photos his entire life. Growing up in Santa Cruz, CA, he fell in love with photography skating around town. Since then, he's traveled the world taking photos for business and pleasure.

Description

Content marketing can be an essential cog in building a sustainable business. From coming up with great content ideas to creating marketing funnels that actually turn strangers into customers, this course covers it all. After taking this course, you'll know the exact steps to creating, publishing, and promoting content to achieve any of your goals.

  • Access 57 lectures & 5 hours of content 24/7
  • Learn why content marketing is important for any modern business
  • Understand your business goals & how content marketing can help you achieve them
  • Create customer personas based off of demographics to improve how you create content that helps your ideal customer
  • Come up w/ amazing content ideas & develop a system so you never run out of content your audience loves
  • Understand the different types of content & which are best for your business
  • Learn best practices for writing great articles & making great visual, audio and video content
  • Know the best platforms for different kinds of content, & tips for easily repurposing content across multiple platforms
  • Get more views & engagement w/ social media, email marketing and other forms of traditional marketing
  • Build digital marketing funnels that turn potential customers into returning ones with your content
  • Learn how to use analytics on websites, YouTube & social media to improve your content creation and better achieve your goals

Specs

Important Details

  • Length of time users can access this course: lifetime
  • Access options: web streaming, mobile streaming
  • Certification of completion included
  • Redemption deadline: redeem your code within 30 days of purchase
  • Experience level required: beginner

Terms

  • Unredeemed licenses can be returned for store credit within 30 days of purchase. Once your license is redeemed, all sales are final.
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